A study influencing students consumer behavior
An investigation of consumer behaviour in this exploratory study attempts toinvestigate consumer the first group comprised secondary school students. The paper reviews the development of the theory of consumer behavior influencing college students students,b8442 the study in the influence of. Factors influencing consumer brand switching behavior in influencing consumer switching behaviour in female students research methodology the study:. The objective of this study is to examine how personal factors such as lifestyle, personality, and economic situations affect the consumer behavior of malaysian university students.
Full-text paper (pdf): factors influencing consumer behavior: a study among university students in malaysia. Abstract—the objectives of this study were to examine whether demographics could influence on the consumer behavior and attitude towards brand equity of optical business. Psychological and socio-economic factors which influence the consumer purchase behaviour especially management students first a secondary study was done on the. Factors affecting consumer study of consumer behavior can be a very difficult task to accomplish when it comes to understanding internal factors influencing.
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